Pharmacies
More Pickups. Fewer Missed Refills. Patient Engagement That Makes It All Painless.
WestCX Orchestrate™ is an AI-native platform that takes the refill calls, pickup reminders, and routine patient inquiries off your team's plate, so your pharmacists spend their time on consultations, not callbacks.

Challenges
The Challenges Keeping Pharmacies from Growing Aren't Going Away on Their Own
Unclaimed prescriptions
Every prescription that expires on the shelf is revenue you won't collect.
Routine calls consume your team's day
Routine calls pile up, hold times increase, and your most qualified people spend their afternoons confirming hours and checking refill status.
The silent churn problem
Every missed refill without timely follow-up quietly shrinks your patient base.
Low pickup rates and poor adherence are hard to diagnose without data
Lapsed patients don't flag themselves. By the time low pickup rates show up in a report, the window to intervene has closed.
WestCX™ in Your Pharmacy
From the First Refill to Long-Term Adherence WestCX Is There at Every Step
When inbound and outbound channels run in silos, patients fall through the gaps. WestCX Orchestrate brings them together—integrating with your dispensing systems, CRM, and communication tools to coordinate engagement across every touchpoint in real time. The result: one unified system where every interaction moves the patient forward.
Experience WestCX OrchestrateBEFORE
The Status Quo
A patient calls. Your staff answers, pulls the record, and confirms the order by hand. Repeat 40 times a day.


AFTER
How WestCX Helps
WestCX Orchestrate answers the call, verifies the patient, and routes the refill to your dispensing system. No staff involvement required.
OUTCOME
With up to 80% of routine refill calls handled automatically, there are shorter hold times, fewer interruptions, and pharmacists are back where they belong.


Trusted by the Nation's Largest Pharmacies
Retail pharmacies using WestCX Orchestrate are seeing measurable improvements in pickup rates, refill adherence, and call containment across every stage of the patient journey.
35%
Increase in refill pickup rates
80%
Of standard inquiries automated
21%
Live answer rate on outbound calls
2x
Industry average vaccination appointment completion
ROI CALCULATOR
What Does Better Engagement Mean for Your Bottom Line?
Select the use cases most relevant to your pharmacy, enter a few numbers, and see a personalized estimate of what WestCX Orchestrate can do for your organization.
Select at least one use case to calculate.
For every team, across every touchpoint
Every Team Has an Important Role in the Patient Experience. Ours is Tying it All Together.
WestCX Orchestrate gives every team in your pharmacy the specific tools they need, without asking anyone to learn a new system or change their workflows.
Handle inbound refill requests and pickup inquiries automatically—so the phone stops interrupting in-store patient care.
Automate pickup reminders and reduce prescription write-offs, turning unclaimed inventory into collected revenue.
Run targeted vaccination and wellness campaigns that fill clinic slots faster with personalized outreach.
Track refill patterns, measure campaign performance, and optimize outreach with end-to-end visibility across every customer journey.
Seamless Integration with the Tools Your Team Relies On


















Resources
More on the Platform. More on the Results. More on What's Possible for Your Pharmacy.
View all resourcesPowering One of the Nation’s Largest Pharmacy Chains to Improve Medication Adherence with WestCX
Delivering nearly 2× higher patient engagement and measurable gains in pharmacy efficiency through automated outreach.

Why Most Providers Still Need a Better Medication Adherence Solution
Most healthcare providers already have tools designed to help patients stay on their medications. Reminder texts and patient portals aren’t exactly new. But look at the numbers and the picture doesn't change. Adherence rates for most medications prescribed for chronic conditions like diabetes and hypertension still fall in the 50-60% range, even among patients who have good insurance and drug benefits
Top Metrics to Track for Measuring Patient Engagement
Most healthcare providers mistakenly believe that their patients are engaged when they're really not. Just because someone's showing up for a visit and nodding along doesn't mean they're actively participating in their own care. They might miss their next appointment or skip their refill. You'll only get to know about this when the patient finds their way back into your office for readmission.
Using AI Automated Patient Appointment Reminders for Better Experience and Outcomes
Every healthcare organization deals with missed appointments. The schedule may look full on paper, but the day often ends with empty slots from no-shows and last-minute cancellations. The front desk staff typically sends several hours each day ensuring that doesn't happen. That’s time and effort that could be better spent elsewhere.

See What WestCX Orchestrate Can Do for Your Pharmacy
Discover how WestCX Orchestrate can reduce manual workload, improve patient engagement, and deliver measurable outcomes for your organization.